Latest 2025 U.S. Hotel Industry Projections
Skift Take
Lodging Analytics Research & Consulting forecasts moderate growth in U.S. hotel performance, with rising RevPAR and hotel values through 2025, despite slight margin erosion.
The DJIA fell 129 points, but Nasdaq was up 186, the S&P 500 rose 15 points, and the 10-year treasury yield was up .02 to 4.20%. Lodging stocks were modestly higher, but the biggest mover was to the downside, with AHT down -7%.
Lodging Analytics Research & Consulting has released its latest quarterly Market Intelligence Reports for 62 markets under current coverage and the U.S. overall. For 2024, U.S. RevPAR is expected to increase by 1.4% to $99.57, driven by ADR growth of 1.6% to $158.53, while occupancy declined 0.3% to 62.8%. LARC forecasts 2025 U.S. RevPAR to increase by 2.7% to $102.29, driven by ADR growth of 2.7% to $162.85, while occupancy remains at 62.8%. For 2024, LARC forecasts U.S. Hotel EBITDA to decline 1.6%, with slight margin erosion, and Hotel Values to increase 5%. For 2025, LARC forecasts U.S. Hotel EBITDA to increase by 1.1%, with slight margin erosion, and Hotel Values to increase by 3%. Over the next five years,
