Barclays Says Hotels Have AI Edge Over OTAs


Skift Take

Lots of enthusiasm for hotel development at the NYU IHIF conference. Plus, other hotel development news.

The DJIA fell 621 points, the Nasdaq dropped 240, the S&P 500 was down 56 points, and the 10-year treasury yield was up .04 to 4.49%. Lodging stocks were mixed, but the new highs kept on coming, mostly on the REITs. IHG was the lone C-Corp to hit a 52-week high-water mark. On the REIT side, we had new highs set by PK, RLJ, INN, APLE, HST, SHO, PEB, DRH, and CLDT.

Commentary from lodging analysts was uniform on the tone of the NYU IHIF conference. It was the opposite of the ALIS, with a lot of optimism. The one big interesting thing is that the hotel space seems to be where AI enthusiasm is lacking. Truist said they got the sense that interest in AI is growing in the hotel space, but they sensed limited speaker conviction on the degree of AI impact in the hotel industry, even over the next few years. Operating efficiencies seemed to be where most were in agreement, but Barclays had a more positive view. Barclays said hotels have an edge over OTAs in the AI search world