Asia-Pacific
Hilton to Open 730 Properties in China
The Philippines Department of Tourism anticipates surpassing industry targets for tourism recovery this year, with foreign tourism receipts of Php 286 billion from January to July, reflecting over 66% international arrivals recovery, outperforming the ASEAN average of 54%.
Macau experienced a significant 24.9% increase in visitor arrivals in July, totaling 2,759,544, with mainland China contributing 1,910,371 arrivals. The Philippines led the source market for foreign arrivals, contributing to Macau's total of 14,405,421 visitors for the first seven months of 2023, marking a 310% YoY growth.
Hilton plans to open over 730 properties in mainland China in the next decade, capitalizing on rising demand from the middle class amid a tourism rebound. Hilton achieved a 69.9% occupancy rate in the Asia Pacific region during Q2 2023, with a remarkable 79% year-on-year increase in Revenue Per Available Room (RevPAR).