StudioRes

North America

NoMad Las Vegas Will Be Rebranded

NoMad’s Las Vegas property will be left behind as new owner Hilton focuses on other properties currently – and in the future – of the brand.
North America

Hilton Taking Over NoMad Brand

Hilton acquires a majority stake in Sydell Group to globally expand the NoMad Hotels brand, with plans for up to 100 properties and integration into Hilton’s commercial platforms, while NoMad Las Vegas will rebrand, addressing Hilton’s gap in the luxury market.
North America

Hilton and Marriott’s Banner 2023

Hilton said they ended 2023 with the strongest development quarter in its history while Marriott International, Inc. announced the company’s record year of global signings with 52% more organic rooms signed in 2023 than the previous year.
North America

Hilton Grand Vacations Completes Acquisition of Bluegreen Vacations

Hilton Grand Vacations Inc. completed the previously disclosed acquisition of Bluegreen Vacations. The transaction broadens HGV’s offerings, customer reach, and sales locations, creating a premier vacation ownership, and experiences company.
North America

Marriott’s New Midscale Brand Is Called StudioRes

MAR and HLT lodging stocks hit new highs, while several stock targets and ratings were adjusted. Q2 2023 shows a total construction pipeline of 552 projects/88,477 rooms in Latin America. Mexico leads with 213 projects/33,853 rooms. Marriott International dominates the franchise scene with 116 projects/18,733 rooms. Project MidX Studios is renamed StudioRes by MAR for the US and Canada market.