Edmonton

Canada’s hotel industry recorded its highest average daily rate ever in February 2025. But the occupancy rate was slightly only 57.7%, down slightly year-over-year.

In January, Toronto hotels charged slightly more than Vancouver’s amid rising rates and lower occupancy nationwide, with Edmonton notably lagging behind.

Barry Sternlicht is set to revive the Starwood brand through his current hotel management company, SH Hotels & Resorts, rebranding it as Starwood from February.

The U.S. lodging sector in 2025 is expected to see muted growth with a modest RevPAR increase of 1.5%, driven by higher ADR but constrained by stable occupancy and macroeconomic pressures.

Hyatt’s stock dropped over 6% after the company lowered its growth outlook, adjusted EBITDA, and free cash flow guidance for 2024.

OYO is acquiring G6 Hospitality from Blackstone for $525 million, adding 1,500 U.S. and Canadian locations while keeping Motel 6 and Studio 6 brands independent.

The DJIA, Nasdaq, and S&P 500 rose on Friday, while Canada's hotel industry saw a slight decline in occupancy in July 2024 after three months of increases.

Pebblebrook Hotel Trust increased their 2024 EBITDA and AFFO outlook despite reducing their RevPAR outlook, anticipating a stronger 2025.

CBRE anticipates continued growth in the U.S. hotel industry in 2024, with a 3% RevPAR increase driven by recovery in international travel and strong segments performance, amidst challenges of increasing operational costs and pressure on profit margins.

Canada’s hotel industry showed lower occupancy but continued growth in ADR, according to CoStar’s January 2024 data.