Edmonton

North America

Sternlicht Revives the Starwood Brand

Barry Sternlicht is set to revive the Starwood brand through his current hotel management company, SH Hotels & Resorts, rebranding it as Starwood from February.
North America

U.S. Hotel Industry Expected to See Muted Growth in 2025

The U.S. lodging sector in 2025 is expected to see muted growth with a modest RevPAR increase of 1.5%, driven by higher ADR but constrained by stable occupancy and macroeconomic pressures.
North America

OYO to Buy Motel 6 from Blackstone for $525 Million

OYO is acquiring G6 Hospitality from Blackstone for $525 million, adding 1,500 U.S. and Canadian locations while keeping Motel 6 and Studio 6 brands independent.
North America

Pebblebrook Boosts EBITDA Outlook

Pebblebrook Hotel Trust increased their 2024 EBITDA and AFFO outlook despite reducing their RevPAR outlook, anticipating a stronger 2025.
North America

CBRE's 2024 U.S. Hotel Industry Outlook

CBRE anticipates continued growth in the U.S. hotel industry in 2024, with a 3% RevPAR increase driven by recovery in international travel and strong segments performance, amidst challenges of increasing operational costs and pressure on profit margins.
North America

Accor to Expand Luxury and Lifestyle Brands

As 2024 begins to unfold, Accor is continuing to expand the brands within its Luxury & Lifestyle division to meet the world’s accelerating demand for high-end and culturally relevant travel experiences.
North America

Choice Hotels' Latest Step in Its Quest to Acquire Wyndham

Barron's recommended investing in travel stocks like Hilton and Marriott for business travel and Choice Hotels is still planning a takeover of Wyndham Hotels & Resorts. There is a new distribution agreement between Choice Hotels EMEA and Sercotel, the potential sale of Travelodge hotels by LXI REIT, and new hotel developments and refinancing deals in the UK and Europe. Significant strategic actions in the hotel industry include Choice Hotels' intent to nominate directors to Wyndham Hotels & Resorts' board amidst an $8 billion takeover battle.