Hilton Targets 100 New Hotels A Year in China
Photo Credit: Exterior of the Conrad Chongqing. Hilton Hotels and Resorts
Skift Take
Hilton is rapidly expanding in China, opening its 700th hotel and targeting 100 new hotels annually, with plans to potentially open one every two days.
The South China Morning Post said Hilton continues its breakneck expansion pace in China, targeting 100 new hotels every year. They opened their 700th hotel in China on August 16th with the 275-room Conrad Chongqing. That is also the 15th Conrad-branded hotel that has opened in the country. Hilton said they could open a new hotel every two days on the mainland in the future. Out of the international hotel companies, Hilton trails only IHG Hotels & Resorts, which currently manages 740 hotels in China. In the first half of 2024, Hilton expanded its presence into 25 new mainland locations, including Changshu in East China's Jiangsu province and Guilin in southwestern China's Guangxi autonomous region.
The SCMP also published an article on Fosun Tourism Group's focus on winter sports facilities to tap people's zeal for skiing and skating. Fosun Tourism believes top ski resorts and entertainment complexes are in short supply in China even though spending o
