Asia Pacific Tourist Arrivals Trail 15% Below 2019
Skift Take
JLL's new Hotel Operators Investment Survey highlights Asia Pacific's uneven hotel recovery, with disparities in regional growth, labor challenges, rising costs, and a positive 2025 outlook driven by MICE demand despite lingering tourist shortfalls.
STR reported China hotel data for the week ended December 28, 2024. Hotel RevPAR in China was down -3.6% year over year that week, up against a tough +63.6% comp in the prior week. ADR was down -3.5% year over year for the week in 2024 while occupancy was down -0.1%.
CoStar/STR said the average price of a hotel room in Melbourne, Australia in November rose to $234 a night, the highest rate recorded in five years. Prior to the pandemic, rates were averaging $204. Occupancy is at 78.8%, however, and that is still below the pre-Covid high of 86.6%. Luxury hotels have opened in the market in the past two years, helping drive up room rates. That includes the Ritz-Carlton, Lanson Place, Le Meridien, and Melbourne Place. Over in Sydney, occupancy levels have exceeded pre-Covid and rates are still higher than in Melbourne.
The Philippines had a total of 5,949,350 international arrivals in 2024, way short of the&n