Choice Hotels Adds 9,500 High-End Rooms in China

Key Points

• Choice Hotels International is expanding in China by adding 9,500 upscale rooms through a distribution and franchise agreement with SSAW Hotels & Resorts Group.
• Major international hotel brands such as Marriott, Hyatt, IHG, Accor, and ITC are announcing new openings and expansions across Asia, including Thailand, Vietnam, India, Indonesia, and the Philippines.
• Industry reports highlight challenges in Thai tourism due to declining short-haul visitors, with government stimulus expected to aid recovery later in the year.

Summary

The article highlights recent expansions and openings by major international hotel brands across Asia, including Choice Hotels' addition of 9,500 upscale rooms in China through a deal with SSAW Hotels & Resorts Group. Other developments include new properties and renovations by Marriott, Hyatt, IHG, Accor, and ITC in key destinations such as Thailand, Vietnam, India, Indonesia, and the Philippines. The report also notes the current challenges facing the Thai tourism sector, with expectations of a gradual recovery supported by government intervention.