Hyatt Launches Unscripted Brand for Essentials Portfolio


Skift Take

New Unscripted by Hyatt brand focuses on collection-style approach as company expands select service offerings.

STR reported China hotel data for the week ended May 24th. Hotel RevPAR in China was down 9.4% year-over-year. The week’s RevPAR was up against a drop of 4.1% in the comparable week last year. While occupancy was down 1.8% year-over-year for the recent week, ADR was the reason for the decent-sized decline, down 7.8%.

Macau’s average hotel occupancy rate rose by 4.7 percentage points in April to 87.8%. The number of guests rose 3.4% to 1.2 million. The Macau Statistics and Census Service said there were 147 hotel establishments providing accommodation services to the public as of the end of April, up by four establishments versus the year before. The number of available rooms declined by 4.5% to 45,000 as more IR owners renovated, combining rooms to suites. Five-star hotels’ occupancy rate was 90.9%, up by 6.2 percentage points year-on-year. In the first four months of the year, the average hotel occupancy rate increased by 5.1 percentage points to 89.6%