IHG Announces U.S. Debut of Ruby Hotels Brand


Skift Take

IHG will debut its Ruby Hotels brand in the U.S. with a 412-room property in downtown Chicago, opening in 2027 after renovating the Inn of Chicago.

The DJIA fell 409 points while the Nasdaq was up 216, the S&P 500 rose 28 points, and the 10-year treasury yield was up .01 to 4.22%. Lodging stocks were lower.Truist said they found overall sentiment for 2026 highly mixed on the first day of the ALIS Conference. In a survey by the conference organizers, 50% said they are optimistic, 30% are not sure what to expect, and 20% expect the same or worse than 2025. Truist said the consensus in their conversations was that property-level cost growth for 2026 should be more normal than 2025 at +3%-4% versus 4%-5% last year. STR/CoStar is now expecting 0.6% RevPAR growth, up 10 basis points from their prior outlook. Kalibri Labs is expecting between -1.5% and +1%.Horwath HTL’s key takeaway is that 2026 will reward precision, not optimism. RevPAR expectations are for a low-growth year with wide dispersions, with luxury and upper-upscale outperforming while midscale and economy remain pressured. Margin pressure dominat