Marriott Debuts Series by Marriott Brand in U.S.

Key Points

• Marriott debuts its Series by Marriott brand in the U.S. with the rebranding of the Best Western Plus Pepper Tree Inn in Santa Barbara, and outlines plans for European expansion.
• Several notable hotel transactions, openings, and renovations took place across the U.S. and Europe, including acquisitions, rebrands, and new developments.
• Accor continues to expand its global presence with its collection brands, while other companies announce new management contracts, luxury openings, and personnel changes.

Summary

The article highlights Marriott's launch of its Series by Marriott brand in the U.S. with a rebranded property in Santa Barbara and reveals upcoming expansions in Europe. It also covers a variety of significant hotel industry updates, including property sales, new openings, renovations, management contracts, and acquisitions across the U.S., Europe, and the Caribbean. Additional news includes Accor's expansion of its collection brands, new luxury resort announcements, and key personnel appointments in the hospitality sector.