Hilton reached 1,000 luxury and lifestyle hotels globally with recent openings in Paris, Cape Town, Dallas, Osaka, and Costa Rica, planning 150-plus more in 2025.
Over 300 million tourists traveled internationally in the first three months of 2025, a 5% rise from last year and 3% more than in pre-pandemic year 2019.
Choice Hotels beat earnings expectations due to "other revenues," boosted guidance, and repurchased shares, while Accor reported strong Q4 results, announced a major stock buyback, and considered selling its AccorInvest stake.
Despite rising costs outpacing revenue growth in 2024, the hotel industry sees potential for recovery in 2025 through increased guest spending, job growth, and major events.
In 2024, Hilton achieved 7.3% net unit growth by adding nearly 1,000 hotels and strengthening its global pipeline, while expanding its brand portfolio with new lifestyle and luxury offerings worldwide.