Outbound Australians Driving Asia-Pacific Tourism Growth
Skift Take
Australians are traveling internationally at record levels, with Japan, Vietnam, Indonesia, China, and South Korea all seeing substantial year-over-year increases in visitor numbers.
STR reported China hotel data for the week ended December 7. China Hotel RevPAR was down -1.4% for the week, year over year, up against a tough +54.2% comp in the year ago week. ADR was down -0.9% while occupancy was down -0.5% year over year for the week.
The Australian Travel Industry Association’s December Travel Trends report showed Australians are still traveling in record numbers with the latest data revealing Japan, Vietnam and Indonesia as the top-growth destinations. In October alone, 1.66 million Australians departed for international destinations, up 12.1% from the same month in 2023. Japan recorded 73.8% year on year growth to 567,330 Australians traveling there as of October. Vietnam was up 35.4% to 423,630 and Indonesia was up 26% but to 1,644,010. Indonesia was the top destination followed by New Zealand at 1,344,150, up 8.2%. 63.6% of Australians traveling in the year to date were holidaying while 24% were visiting friends and relatives and 5% were trave
