Thailand Cuts Tourist Forecast After 7% Drop in Arrivals
Skift Take
Thailand has cut its forecast for foreign tourist arrivals this year to 33 million, down from a hoped for 37 million and down from the nearly 40 million foreign visitors recorded in 2019.
Thailand’s foreign tourist arrivals from January 1 to August 17 fell 7.04% from the same period a year earlier. Thailand’s Tourism Ministry said there were about 20.81 million foreign visitors during the period. China was the largest source market with 2.93 million visitors. The state planning agency has cut its forecast for foreign tourist arrivals this year to 33 million. The previous target was 37 million. In 2019, Thailand recorded nearly 40 million foreign visitors.
In the first half of 2025, Macau’s MICE sector saw a rise of 29.3% year-over-year in events, reaching 918. The Statistics and Census Service said that despite the rise in events, attendance was down 11.2% to 428,000, primarily due to fewer non-local general exhibition attendees amid global economic uncertainties and shifting visitor consumption patterns. The drop in attendance led to a decline of 26.5% in MICE-driven receipts for non-gaming industries, totaling MOP1.65 billi